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How To Win Over People Without Ever Making A Sales Pitch

Friday, December 18th, 2009

People hate a sales pitch. They can smell a pitch coming at them from a mile away. And you can be positive that there is no better way to upset people. No one wants to be pitched a product with a hard sell. It invades their space and time.

Instead of going straight to a sales pitch try the “un-sales” pitch. The un-sales pitch is all about providing useful information to help others which creates trust and increases your traffic. When you first start talking to someone it should be your goal to get to know the person, ask them about their business or what their goals are of starting a business, get them engaged and talking to learn what’s important to them. You intend to build a relationship that will bring more referrals, instead of one quick sale or turning them off so they leave feeling pressured.

People tend to be quick to walk away from a home networking business. Leading off with a sales pitch without developing the relationship will usually lead to rejection. The idea with network marketing is to promote yourself and build relationships. The more information you can provide on your site that is useful to them without trying to get them to join, the more likely they will visit your site more often and eventually join of their own accord.

“How To” articles are the best content to add to your site. People that are in home businesses are always looking for help to grow their business and “how to” articles are a great way to get them to come back to your website on a repeat basis. They will start to follow your articles and become permanent fixtures on your site. You also want to try to get people to interact with you and a great way to do that is by letting people post comments about your information. It’s also very important to respond to each and every comment to start building the relationship with that person.

Providing useful content or training material will show people how you have been able to build a strong business and they will see that if they follow you they can achieve the same thing. They will have many questions as to how it all works, what they get out of it, how much work they will have to put into it and how much money they can make. There are many questions and concerns people are going to have and it’s your job to answer them without adding any pressure. Another concern is they may not have a lot of training. They do not think they have enough friends or contacts. If your articles can show them how to simply do it and be successful, you will have a believer.

Network marketing can be a lucrative business and the more followers you have on your site, the more likely you can build your down line with actual members who are making money for you.

Carin Davis is the editor and webmaster of Carin Davis’s Home Business Training Secrets. A site dedicated to the development and training for Network Marketers and Home Business Owners.